Privacy Policy

1. Introduction

Aequum ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our lead generation and advertising services.

2. Information We Collect

We collect information you provide directly to us, such as:

• Contact information (name, email, phone number)
• Business information (company name, industry, size)
• Lead generation preferences and goals
• Budget and timeline information
• Communication preferences

3. How We Use Your Information

We use the information we collect to:

• Provide and improve our lead generation services
• Communicate with you about our services
• Process your requests and respond to inquiries
• Analyze and optimize our advertising campaigns
• Comply with legal obligations

4. Lead Data Collection and Use

In the course of providing lead generation services, we may collect information about potential leads including:

• Contact information from public sources
• Professional information from business databases
• Social media engagement data
• Website interaction and advertising response data

This information is used solely to identify and qualify prospects for our clients and is handled in accordance with applicable privacy laws.

5. Information Sharing and Disclosure

We may share your information in the following circumstances:

• With your consent
• To provide services you have requested
• With service providers who assist in our operations
• To comply with legal obligations
• To protect our rights and prevent fraud

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.

7. Data Retention

We retain your personal information for as long as necessary to provide our services and comply with legal obligations. Lead data is typically retained for the duration of active campaigns plus a reasonable period for analysis and optimization.

8. Your Rights

Depending on your location, you may have certain rights regarding your personal information, including:

• The right to access your personal information
• The right to correct inaccurate information
• The right to delete your information
• The right to restrict processing
• The right to data portability

9. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to improve our website functionality and analyze usage patterns. You can control cookie settings through your browser preferences.

10. Third-Party Services

Our services may integrate with third-party platforms (social media, advertising networks, etc.). These third parties have their own privacy policies, and we encourage you to review them.

11. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18.

12. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on our website.

14. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

Email: [email protected]
Phone: +1 785-297-5991
Address: 511 E Hill St, Brownfield, TX 79316-3611